- Social networks: these sites allow people to build personal web pages and then connect with friends to share content and communication. The biggest social networks are MySpace, Facebook and Bebo.
- Blogs: perhaps the best known form of social media, blogs are online journals, with entries appearing with the most recent first.
- Wikis: these websites allow people to add content to or edit the information on them, acting as a communal document or database. The best-known wiki is Wikipedia4, the online encyclopaedia which has over 2 million English language articles.
- Podcasts: audio and video files that are available by subscription, through services like Apple iTunes.
- Forums: areas for online discussion, often around specific topics and interests. Forums came about before the term “social media” and are a powerful and popular element of online communities.
- Content communities: communities which organise and share particular kinds of content. The most popular content communities tend to form around photos (Flickr), bookmarked links (del.icio.us) and videos (YouTube).
- Microblogging: social networking combined with bite-sized blogging, where small amounts of content (‘updates’) are distributed online and through the mobile phone network. Twitter is the clear leader in this field
Source: What is Social Media? (Antony Mayfield, iCrossing) e-book
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